NewCustomers are discovering brands through ChatGPT. Census measures it. See LLM attribution →

Surveys for Shopify

Know exactly why customers buy.

Census asks the right question at the right moment, on the thank-you page, on-site and at the till, then turns every answer into attribution you can trust and zero-party data you can act on.

5.0 on the Shopify App Store 400+ brands Unlimited responses, free
One app, every moment Post-purchase On-site In-store
Order #2148 · Thank you page

Trusted by 400+ Shopify brands, including

RepresentA.P.C.Sunspel Oh PollyThe Frankie ShopNEOM Organics Victoria BeckhamFinisterreAstrid & Miyu TimexJoseph Joseph
The Body ShopGuessDaniel Wellington Fairfax & FavorCambridge Satchel CoOner Active SchöffelAncient + BraveLords & Labradors CreedWomen’s Best

Shopify tells you what happened.
Census tells you why it happened.

5.0
Shopify App Store rating. Every review, five stars.
25%
Typical submission rate. Some brands see far higher.
42
Proven questions in the bank, across six categories.
400+
Brands collecting zero-party data with Census today.

How it works

Live in minutes.
Learning for years.

No developers, no theme edits, no pixel gymnastics. Census installs as a native Shopify app block and starts collecting from your very next order.

01

Switch it on

Install from the App Store and drop the Census block onto your thank-you page in one click. Fully compatible with Checkout Extensibility, speed-tested by Shopify with zero performance cost.

02

Ask the right people

Start from the question bank or write your own, then let rules target each question by device, shipping country, cart contents, product type and customer history.

03

Act on every answer

AI labels sentiment and topics, scores satisfaction and writes a plain-English brief. Answers flow into tags, properties, Shopify Flow, Slack and your CRM automatically.

Where Census asks

One app. Every moment that matters.

The same survey engine meets your customer wherever the insight is freshest, from the checkout confirmation to the shop floor, plus quick polls you can drop anywhere on your storefront. Switch a surface to see how it embeds.

Converts A single, well-timed question beats an email a week later.

Not a mockup

Census, live on real Shopify stores.

This is the real widget on a real thank-you page, not a render. The same block installs on your store in a click, styled to match your brand.

thrudark.com/thank-you

The Census post-purchase survey on ThruDark, answered and submitted right on the order confirmation page.

The targeting engine

Change the shopper. Watch the question change.

This is the heart of Census. You would never ask a loyal customer where they first heard of you. Rules make sure every shopper gets the single question worth asking them.

Customer

Device

Product type

Order context

Preview · Thank you page Rule-based

Where did you first hear about us?

A friend or colleague
Instagram
ChatGPT or AI search

Rule matched: a first-time customer, so Census asks the attribution question to credit the right channel.

Understand automatically

AI reads every answer, so you don’t have to.

Census scores satisfaction, splits sentiment, labels responses by topic and writes you a monthly brief. Thousands of comments, summarised into the few things worth acting on.

What brands learn

The questions that move decisions.

These are the plays Vervaunt runs on real client stores. Each one turns a single question into a number you can act on.

Attribution · the new channel

Measure who found you through ChatGPT.

AI search is now a real discovery channel, and it is invisible to your analytics because referral data rarely passes through. Add the option to your attribution question and Census counts it. References to LLMs in Census attribution surveys have grown sharply, month on month.

Signal · LLM mentions up ~250% across ~400 brands, Jun 2025 to May 2026
Gifting
70%

of orders were bought as gifts at the 2024 peak, up from a ~25% baseline.

Gifting intelligence

See the gifting season start before it shows in revenue.

Ask “who are you buying for?” and Census reveals when self-purchase tips into gifting. The uplift starts around mid-August, which is your cue to merchandise gift sets, add gift receipts and suppress invoices.

Exit-intent

Find out why carts really get abandoned.

When a shopper moves to leave, Census asks the main reason: pricing, delivery, stock or missing information. The free-text follow-up is where the gold is, like “found it cheaper on ASOS,” telling you exactly where you are losing to competitors.

Turns abandonment into a ranked list of fixes
Product

Sizing & product gaps

Catch the sizing confusion and missing details that quietly cost you conversions and drive returns.

Quality

Bugs after a launch

Fresh off a replatform? Ask directly about bugs and feed a prioritised backlog from real customer reports.

International

Barriers by market

Surface duties, shipping cost and payment friction for shoppers outside your home country.

Never start from a blank page

A question bank refined on real stores.

42 proven questions across six categories, shaped by Vervaunt on client stores over years. Add one in a click, or write your own. Browse the bank.

Core questions

Answers that go to work

Every response, routed automatically.

Zero-party data is only useful if it moves. Census writes answers back to Shopify, fires real-time alerts, and syncs to the tools your team already lives in.

Census survey response
Trigger · negative sentiment
Send Slack message
Action · #cx-alerts
Census app · now
New negative response on Order #4102: “Checkout kept rejecting my card.” Rating 3/10.
  • Real-time Slack alerts via Shopify Flow. Pre-built templates for new responses, new post-purchase responses and new negative responses, ready to switch on.
  • Shopify customer tags & properties. Store any answer on the customer record, like census-nps-9 or gift-buyer, ready to segment.
  • CRM, CDP & BI export. Push clean data to Klaviyo, Ometria, Gorgias and your warehouse, or export everything to CSV.
  • Scheduled digests. Daily, weekly or monthly summaries in your inbox, so the whole team stays close to the customer.

Join the dots

One answer today. Next year’s order tomorrow.

A gift buyer is a signal with a shelf life. Census tags them the moment they tell you, so Shopify Flow and your CRM can bring them back at exactly the right time.

01

They tell you it’s a gift

On the thank-you page, Census asks who the order is for. The shopper taps one option.

Who are you buying for?A gift for someone
02

Census tags the customer

The answer writes back to Shopify as customer tags, with the order date attached.

gift-buyergifted:2026-12-18
03

Shopify Flow waits

A Flow holds the customer until the gifting window opens again, roughly eleven months on.

Hold until 1 Dec 2027
04

Your CRM brings them back

Klaviyo sends a timely, personal nudge, right when they are likely shopping for gifts again.

Everything in the box

Lean app. Serious range.

The building blocks behind every Census survey, from the question bank to the data that comes out the other side.

Question bank

42 proven questions across six categories, refined on real client stores and ready in one click.

Free plan

Dynamic rules

Segment questions by device, shipping address, cart items, product type, tags and customer history.

Premium

AI analysis

Sentiment and topic labels on every response, satisfaction scoring, and a monthly brief with recommendations.

Premium

Reports & digests

Satisfaction score, sentiment split, submission rate and per-question analytics, in-app and in your inbox.

Free plan

Data flows

Write answers to tags and properties, trigger Shopify Flow and Slack in real time, and export to CRM, CDP or BI.

Premium

On-brand styling

Fonts, colours and logo controls per element, branding removal, and a custom CSS escape hatch.

Premium

Localisation

English, French, Spanish, German and Polish out of the box, plus per-market overrides via Translate & Adapt.

Premium

Zero speed cost

Speed-tested by Shopify with officially no performance impact. Your Core Web Vitals never hear about it.

Every plan
Explore every feature in depth

What merchants say

Loved by the brands you know.

5.0 A perfect five-star rating on the Shopify App Store, from the brands that run Census every day.
★★★★★
Wonderful app that we’ve used in collaboration with our new site launch to gather feedback from our customers and give us peace of mind. Quick to set up and easy to digest results… stylised much cleaner than previous apps we’ve used.
Joseph JosephHousewares · London
★★★★★
Really well thought out and powerful tool. We’ve gained some valuable insights into our customer acquisitions and even some feedback on site functions. Highly recommended.
Astrid & MiyuJewellery · London
★★★★★
A high-quality, cost-effective app that has been a game-changer for our business… This valuable data has given us deeper customer insights, enabling us to refine our strategy in ways we couldn’t achieve before.
The Underfloor Heating StoreHome & trade · UK
★★★★★
Very useful to have at the check out to find out more about our marketing efforts as well as issues with the site. Very easy to install.
Schöffel CountryCountry clothing · UK

Plays well with your stack

Native to Shopify. Open to everything else.

Census is built on Shopify primitives and connects to the platforms your marketing, CX and data teams already run.

Built in

Native to Shopify

No connectors, no middleware
Shopify CheckoutNative
Shopify FlowNative
Shopify POSNative
Translate & AdaptNative
Routes to

The tools your team already runs

Marketing, CX & data
SlackVia Flow
KlaviyoPartner
GorgiasPartner
+ OthersBespoke

Pricing

Start free. Upgrade when the answers pay for it.

Unlimited responses on every plan, including Free. No response caps, no per-answer pricing, no surprises.

Free

$0forever

Prove the value with proven questions and unlimited responses.

  • Unlimited survey responses
  • Full question bank
  • View every response
  • Core dashboard metrics
Install free

Platinum

$50/ month

Add on-site and in-store surveys for the full customer picture.

  • Everything in Premium
  • On-site surveys for live browsers
  • Page & URL targeting rules
  • Shopify POS surveys in-store
  • Export on-site survey data
Start 28-day free trial
Compare every plan in detail

Keep exploring

This page is the overview. Go deeper.

Features, pricing and the setup guides each live on their own page. Pick where to head next.

Census · by Vervaunt Labs

Stop guessing.
Start asking.

Your next order is minutes away. It could arrive with an answer attached.